Our Commitment to Research
At Effició we are driven by a relentless pursuit of knowledge, understanding, and insight. We believe that what we learn should not only shape our own lives but also be shared with others to foster growth and progress. That’s why research is a core component of our business model.
Our Unique Approach
Research at Effició is designed to support the holistic development of individuals—what we call TOTAL personhood. Every for-profit program we offer is linked to an outreach initiative, ensuring that when you invest in learning with us, you’re not just advancing your knowledge but contributing to the growth of others. Our efforts in research, teaching, and outreach work together to create a ripple effect of positive change.
Growth Through Research
We are committed to integrating research into all aspects of our education and teaching. Our vision is to foster collaboration, connection, and advancement for students, professionals, and executives.
Our mission is to create a strong, focused support system that includes:
- A resource network for sharing ideas
- A research hub that communicates meaningful strategies
- An education incubator that fuels innovation
- Tools that provide continuous skill development
Our Purpose
Our purpose is to conduct comprehensive research in the fields of business cognition, marketing, and linguistics. Through our findings, we aim to drive continuous progress in entrepreneurship and business education, equipping individuals with the knowledge to progress in today’s competitive landscape.
Current Research Areas
We are actively researching topics that impact the future of business and entrepreneurship, including:
- Psychological techniques entrepreneurs use to gain market share
- The role of psychology and linguistics in entrepreneurial positioning
- Key drivers and inhibitors of entrepreneurial creativity
- The application of Artificial Intelligence (AI) in scaling small business operations
- Alternative operational structures for small-scale firms
- Social media communication models for B2B and B2C businesses
- The role of women-friendly firms in sustaining competitive advantage
Providing Intelligence to CEOs
While our in-depth research projects are ongoing, we are currently offering Intelligence Reports that provide answers to critical questions CEOs should be seeking through research. These reports are designed to address pressing business challenges and provide actionable insights drawn from our ongoing studies. Our Research Network members have exclusive access to these intelligence reports, offering valuable perspectives that help guide strategic business decisions even before our full research findings are published.
Sharing Our Discoveries
Once our research is published, summaries will be provided for public viewing, while full research will be available exclusively for download by members of our Research Network. We are excited to contribute to the broader business community and share the insights that can help shape the future of entrepreneurship.
Stay Connected with Effició’s Research Network
Join our Research Network to access exclusive intelligence reports, insights, and resources that support your ongoing professional growth. Become a part of our vibrant community and unlock full reports, special content, and more. Join the Network Today
If you want to inquire about research collaboration projects, call 866-934-CORE.